• Customer Management
  • Accrual Management
  • Redemption Management
  • Dynamic Partner Management
  • Promotion Management
  • Tier Management
  • Corporate Management
  • Staff Incentive Management
  • Security, Fraud and Auditing
  • Dynamic Rules Engine
  • Multiple Language Deployment

Improve your competitive advantage through leading-edge customised CRM and Rewards Systems Software Solutions.

The Gap – who is my customer?
Today, a key business challenge is to manage customer relationships effectively by understanding customers and their habits. To engage customers and leverage data for improved and targeted marketing campaigns is always a challenge. CRM solutions are not just a nice-to-have, but a necessity in a world where customer retention is of prime importance.
Bridging the gap
CRMPlus is the flagship CRM solution, integrating the different pillars of the LoyaltyPlus offerings which result in a robust CRM strategy.
Bridging the gap between Marketing and Sales, CRMPlus creates a sophisticated understanding of customer behavior and needs by leveraging all your customer touch points. By harnessing this technology to tailor your CRM programme, customer churn is reduced and the lifetime value of your most profitable customers is extended. CRMPlus is a scalable, high-level, functionality rich, comprehensive suite of the following product sets, giving you the option to start small and add the additional product sets as required.
The Functional Architecture of CRMPlus
A World-class customer-centric management tool! LoyaltyPlus CRM is an all-inclusive Solution offering FOUR different levels of functionalities, targeting the different levels of sophistication for any individual Programme:
• LoyaltyPlus
• AnalyticsPlus
• EngagementPlus
• MediaPlus
CRMPlus is embedded primarily with our core loyalty engine LoyaltyPlus, together with our customer engagement offering EngagementPlus, which enables the different customer engagement points supported by an engagement strategy which includes campaigning, document management, and a host of other engagement strategies.
CRMPlus further embeds AnalyticsPlus, allowing for superior customer intelligence mining, extraction and segmentation of datasets to be used in campaigning actions.
MediaPlus is a strong Social media component which allows for social media integration, gamification and social media engagement and campaigning.
Drive Your Bottom Line
Create comprehensive customer experiences, build and manage gamified loyalty programmes and personalized initiatives, based on the voice of the customer. Finding the correct balance between your particular cost structure and your customers’ preferences will enable you to optimize your programme’s return. LoyaltyPlus can help you to create a tailored loyalty programme, which will provide you with intelligent information and insight to manage the programme and to maximize financial gain.
Get the unfair advantage
Benefit from over 25 years of experience with LoyaltyPlus. The LoyaltyPlus product models are designed to cater for small to large customer bases for airline, hospitality and retail industries worldwide, providing a quick and effective passage to owning a loyalty programme in the cloud. Due to the cloud based shared methodology, the enterprise benefits from the economies of scale with regards to license fees, software and hardware infrastructure.
The behavior of the product is parameter driven and can thus be configured to the client’s exact requirements without the need to alter the systems design or code. The client also can select the functionality required, thereby avoiding unnecessary expenses.
Ensure you engage with a company with a solid track record, superior functional offerings at an affordable price. CRMPlus is rendered to any company within South Africa or worldwide provided they have Internet access. 24 hour Electronic and telephonic support is available. LoyaltyPlus mans a support portal where clients can log queries and requests.
The client can also select the functionality required, thereby avoiding unnecessary expenses.